Increase your stagnant sales by diversifyingPosted on December 3, 2013
Business that have “topped” out their sales within Hawaii can look at growing their revenue streams by exporting to international markets.
Other States small businesses have grown 64% with their overseas sales and exporting.
“Think big when you enter the international market,” Bensinger said. “Figure out your home runs and go after them. Singles can often take as much time as a home run, so know your end customers wants and needs and go after them.”
Chris Gutman, managing director of Manitowoc-based Red Arrow International, said his company has sold smoked flavors to the processed meat industry for more than 50 years. The company sells its products in more than 100 countries.